In addition to the music video, we needed to make a digipak and album advert as ancillary texts, to accompany the main media product.
The digipak was mind mapped and initial sketches were made, into a four- sided case. This would be to include the album CD and an exclusive DVD on the two inside sleeves. The two outside sleeves would include the digipak cover of the band, either album art or photograph taken from the video, to assert continuity across the separate media texts, as well as the track listing on the back cover.
The digipak was mind mapped and initial sketches were made, into a four- sided case. This would be to include the album CD and an exclusive DVD on the two inside sleeves. The two outside sleeves would include the digipak cover of the band, either album art or photograph taken from the video, to assert continuity across the separate media texts, as well as the track listing on the back cover.
Our earlier research into digipaks within the Indie genre, showed a very illustrative and 'hand drawn' art, usually produced by Graphic Tablets. Our research into the band Foals, from which we used their song "Cassius", explained that a close friend had drawn all of the band's album artworks to date.
Below are initial sketches and ideas drawn for the plans of the digpak.
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